HIGH ROAD ECONOMY
High Road companies see their employees, the communities in which they operate and the products and services they provide as equally important to their financial success. These companies hold a long-term perspective and view the workplace as a means to create significant business and social impact. They reject low-road business models that exploit employees and disregard the environment as the basis for success. High Road Employers know that, logically, their businesses are likelier to thrive and grow when they strengthen their marketplace by operating responsibly and compensating employees fairly.
“The American Sustainable Council (ASBC) is working to address the growing concerns about business activities which are unaccounted for, or currently escape disclosure as negative externalities, activities which at this point also do not affect the P&L or balance sheet of corporations.
Unless opportunities and gains are shared equitably among all workers, owners, and business leaders, we will not have strong, ongoing economic growth. Inequality among ethnic groups, women, LGBTQ, and people with disabilities hinders prosperity for all and fuels the need for safety nets in lieu of self empowerment, independence, dignity and respect.
The High Road Workplace Project examines and elevates the reasons why businesses adopt High Road practices, the challenges they face in doing so, and the role public policies and market-based incentives play in accelerating adoption of these practices. This effort champions the expansion of High Road practices through policy advocacy, business engagement, and media outreach.
The FAMILY Act creates high value protections at a very low cost to employers. It’s funded by contributions from both employers and employees of just two-tenths of 1% each, or about $1.50 per week for a typical employee.
ASBC supports raising the federal minimum wage as a key policy to implement the high road principle of paying a livable and fair wage. High Road employers know that businesses are likelier to thrive when they strengthen their productivity and the marketplace by compensating employees fairly, which reinforces the consumer demand essential for a sustainable economy.
As the rising, inclusive, more equal opportunity and sustaining outcome Stakeholder Economy takes shape, buttressed by non-purpose washing ESGs & SDGs practiced for real by social enterprises, impact investors, philanthropy, and government innovators; socioeconomic cracks are beginning to appear which, if unresolved, can widen problems instead of expanding solutions.
Making the Business Case
These reports contain clear and compelling business and economic benefits exist for our policy positions. In fact, most of our policy positions include ones that have been painted by others as bad for business. These documents can be used to help educate policymakers and others about how policies based on sustainable principles can be good for all stakeholders, including the planet.